First look
$0 free
See what the method finds on your own site before you pay anything.
- 3 sessions on your public site
- The 3 worst problems
- One session video
- Full report unlocks if you buy Single site
Pricing
One site, one price. No subscription.
Start with a free first look on your own site. If it is useful, pay once for the full study. Monthly plans are for teams that ship every week.
Pay once
Single site
$149 one-time
One site, one price. No subscription.
- One website, 36 sessions
- Full report with videos and screenshots
- Fix prompt for your coding agent
- Before/after mockups
- Script to validate with real people
- 90 days of access
Single site + re-test
$249 one-time
Fix, then check the fix worked with the same profiles and tasks.
- Everything in Single site
- A second full round after your fixes
- Before/after comparison in the history
- 90 days of access
Monthly plans
Plans come with credits every month. Pay annually and get 2 months free.
Starter
$59 per month
One product, checked every month.
- 40 credits a month
- 1 project
- Monthly round: the 3 worst problems
- Fix prompts and history
Pro
$199 per month
For teams shipping every week.
- 150 credits a month
- 5 projects
- App testing with login
- Before/after mockups
- Follow-up re-tests
- Script for real users
Agency
$499 per month
Many clients, one workspace.
- 500 credits a month
- Unlimited projects
- White-label reports
- 5 team members
- Android app testing
Enterprise
Custom annual contract
Volume, SSO, procurement and custom terms.
- Credits sized to your volume
- DPA and security review
- Dedicated contact
- Invoice billing
How credits work
- 1 credit
- One session on a public website.
- 2 credits
- One session inside a web app with login.
- 3 credits
- One session in an Android app.
- $1.20
- Per extra credit, sold in packs of 50 ($60).
Credits are valid for 60 days. Sessions that fail to run are returned to your balance.
For scale
On typical research panels, five moderated sessions with real people cost more than a Single site. That is not a reason to skip real people. It is a reason to fix the obvious problems first, so the sessions with real people go to the questions only they can answer.
Credits calculator
Sessions = profiles × tasks × formats. Each session costs credits depending on what is tested.
Different goals, pace, eyesight and skill.
For example: find a price, book, contact.
Pricing questions
What does the free first look include?
Three sessions on your public site, the 3 worst problems and one session video. The full report, fix prompt and mockups unlock when you buy Single site.
What happens after the 90 days of Single site?
Access to the report ends and the data is deleted. Download the PDF and the fix prompt before then. Nothing renews and nothing is charged.
What is the difference between the re-test and a new study?
The re-test repeats the same profiles and tasks after your fixes, so the results can be compared problem by problem.
Can I cancel a monthly plan?
Yes, at any time from the billing page. The plan runs until the end of the period you paid for.
Are prices in US dollars?
Yes. Taxes are added at checkout where they apply.
See where people get lost on your site.
Paste your URL. In a few minutes you get the 3 worst problems and one session video.